Is airfare disparity costing you more than you think?
Airline industry competition is fiercer than ever. To stay ahead of the curve, airlines are looking for ways to attract and retain customers across all channels, both direct and indirect.
Online airfare sales through all channels are expected to exceed USD 427 billion in 2019. The stakes are high. That’s why it’s time for airlines to take a closer look at how airfare disparity can affect customer relationships, overall brand image and ultimately, the bottom line.
To learn more about airfare disparity and why airlines need to monitor all distribution channels, we invite you to download our recently published whitepaper.